Jun 11, 2022
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In addition to embedding 360 VR media into web pages or uploading VR videos to many of the latest 360 VR cameras, devices, and apps interface directly with Google. This Industry Email List means photographers can instantly share 360 VR footage to Google at the touch of a button. This is important for marketers because photos with virtual tours in search results are twice as likely to generate interest. With the Google Street View camera app, 360 VR images Industry Email List provided by users may appear in Google organic search results, Google Maps, Street View, Google Earth, third-party sites using embeddable widgets or the Google API Maps, as well as other Google products and services. Final Thoughts When people think of VR, "gaming" is the first thing that usually comes to mind, but not all VR experiences require the time it takes to play a game, let Industry Email List alone a sophisticated VR headset. According to some Industry Email List leading virtual reality experts, the best applications of virtual reality might be communication, not gaming. Marketers interested in VR should consider the opportunities to share real-world “bite” VR content that anyone can consume – and the sense of “presence” it conveys. For example, build trust with a 360 VR video of your current office, Close more deals by leveraging 360 virtual tours of homes still under construction, book more clients by capturing real views of your rooms or properties and Industry Email List sell more tours with immersive images of real-world destinations. Instead of taking a traditional “gaming” approach to 360 VR videos and images, marketers should focus on Google's “VR for All” approach. Much like Google and YouTube image search, sometimes the best result for a user's query isn't Industry Email List a page full of text. VR creators, developers and users will find new and exciting ways to harness 360 VR media. The opinions expressed in this article are those of the guest author and not necessarily of Search Engine Land. Staff authors are listed here.